Speed to Lead

The first roofer to answer wins the job.

Homeowners call three or four roofers and hire the one who answers first. Most roofers answer hours later, from a job site, if at all.

The second a homeowner runs an estimate or sends a form, it texts your phone. And when you miss a call, your AI assistant picks up, gets their details, and texts you the whole thing.

Text messageBase Layer alerts
New missed-call lead on your Summit Peak Roofing line:
Name: Dana Reyes
Phone: (214) 555-0147
Address: 4412 Oak Hollow Dr
Needs: Leak repair
Best time: After 4pm today
Wants an estimate.
“Water's coming through the ceiling in the back bedroom after last night's storm.”
Delivered · the moment the call ended
Missed at 2:14pmthe AI picked up on ring 5

Win more with Speed to Lead

A homeowner reaches out

They run an estimate on your site, send a form, or call your number.

Your phone gets the text

Name, number, address, and what they need, the second they leave it.

Miss the call? The AI picks up

Your phone rings first. If you can't answer, the AI answers in your company's name.

You call back first

The AI tells them you'll call right back and texts you the whole call, so you call knowing the job.

The lead hits your phone first.

The second a homeowner runs an estimate or sends a form, you get a text with their name, number, address, what they need, and the range they saw.

You call back already knowing the roof, while the other guys are still checking voicemail.

Every lead in the Base Layer app

The calls you miss get answered.

Your phone still rings first, always. When you can't pick up, your carrier forwards the call to your AI assistant. It answers in your company's name, answers their questions from what you told us about your services, towns and hours, and takes their name, address and what's going on.

It tells them you'll call right back, and you get a text with the whole call the moment it ends. If it's a spam or sales call, the AI ends it and tells you so.

Text messageBase Layer alerts
New missed-call lead on your Summit Peak Roofing line:
Name: Dana Reyes
Phone: (214) 555-0147
Address: 4412 Oak Hollow Dr
Needs: Leak repair
Best time: After 4pm today
Wants an estimate.
“Water's coming through the ceiling in the back bedroom after last night's storm.”
Delivered · the moment the call ended
Missed at 2:14pmthe AI picked up on ring 5

Your number doesn't change.

Setting it up is one call-forwarding code on your phone. Your customers keep calling the number they already have, and you pick up like always.

Every call the AI answered sits in your app with what they needed and how to reach them.

Lead pipeline with the stage chips blown up

See it running on your business.

Type your business name. Your site is free to see, before you pay a dollar.